1966-1983Toilet Paper & Shopping Centers to Advertising Agency
First job out of the gate was Scott Paper. One of the best corporations I had the pleasure to be involved with. After 4 plus years in various sales and marketing positions, I was destined to become the youngest Scott sales manager for the province of Saskatchewan, which I had left 4 years before.
In a spring meeting with Mike Ferry, the corporate personnel manager, I turned the position down recognizing it wasn’t for me. Mike said
“As you were honest with us, go find the job you want. You will remain on full salary, car and expenses 8 months until the new year. ”
102 job interviews followed. I ended up working for Trigraphic, an advertising & creative production firm, with full facilities including type setting, hot lead, silk screen, photography and a stable of 8 professional commercial artists. In addition to advertising agencies, who used our services, I concentrated on the growth of shopping centers in the late 60’s and early 70’s.
Through these contacts I was hired by Dundee Developments Inc to manage the advertising, promotions and openings of their existing and new centers. I managed Richmond Square, Northland Mall in Prince George, opened Surrey Place and was head-hunted by Sam Hashman to join Trizec Equities Inc. and open the Royal Center Mall in 1972. The infamous ZaZa Gabor presiding, but that’s another story. I stayed with Trizec for 5 years becoming the Shopping Center Marketing Director for Western Canada.
In 1977 I opened Alm Marketing & Adverting Ltd. a boutique agency with 5 employees. Hyatt International was our largest client with properties throughout the ASEAN countries and 2 hotels in Vancouver. However we counted on CP Air and other companies in the travel trade industry to round out our customer list. Worldwide travel was the norm.